Social Media Research

01 Theory


Question

What types of probes can be used in interviews ?


Answer

There are probes for

  • clarity: give an example ? explain again ?
  • relevance: how does this relate to the issue ?
  • dimension: are there other perspectives/opinions ?
  • significance: how does this affect you ? what is most important ?
  • comparison: was there a situation where xyz did not happen ?
  • bias: why do you think this way ?



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